Case Study: Secret Cinema Presents... Casino Royale!
Written by
Bella Jolly
Brand Lead
With 10 years' experience working in brand and content for some of the UK's biggest hospitality brands under her belt, Bella takes ownership of the Togather brand. Bella's passion for the events industry shines through in her work, ensuring the stories of amazing suppliers and unforgettable events are effectively communicated through various mediums such as video, photo and the written word.
Outside of work, she can be found scrolling TikTok or enjoying a spicy margarita.
Published on Sat 26 August 2023
The Brief
After working on their Bladerunner event, Secret Cinema approached Togather to curate a line-up of street food suppliers for their production 'Secret Cinema Presents...Casino Royale'. Casino Royale was an unbelievable production, with 1,500 guests attending each of its 80 shows. Togather was heavily involved in the creative process, working closely with the suppliers to match their menus, set-up, and costumes to the specific themes.
The Event Details
Client: Secret Cinema
Venue: secret London location
Event type: immersive cinema experience
Number of attendees: 120,000 (across 80 dates)
What Did We Do?
Togather’s event management team provided end-end support which included hosting a tasting with shortlisted suppliers, and the handling of supplier documentation and their payments. The team also handled all supplier-related logistical operations such as managing power requirements, supplier placement at the venue, and overseeing load-in and de-rig. Togather provided an on-site event manager for the duration of the residency to oversee the smooth running of the event.
Going The Extra Mile
We worked closely with the Secret Cinema team to curate a line-up of suppliers to fit their creative brief. In order to fit with the tight show timings, suppliers were selected for the event based on their ability to turn around a high number of portions per hour, keeping queue times at a minimum whilst maintaining the Togather standard of quality. Suppliers were able to be creative in order to match the specific themes, which involved adapting their set-up to fit with the set-design, and appointing staff with specific uniforms.
We were able to learn from the unrivalled levels of data collected through our EPOS systems on a daily basis. We used this data to spot trends and worked closely with our suppliers to continuously improve their menu offerings to best suit the event attendees. This included adding and removing specific menu-items in order to drive sales.
Our Supplier Line Up:
The 6x selected suppliers were split across three country-based themes - Madagascar, Miami, and Venice. The selected suppliers included:
Cheeky Burger - Madagascan burgers & Caribbean rice bowls
Piadina Project - fresh pasta & fried chicken
Melter Meatballs - meatballs & Caribbean slaw
Mac to the Future - lobster mac-n-cheese
Learn More About Togather Pro
If you would like to learn more about how we can help your business host a spectacular event, product launch or company celebration please email our Senior Partnerships Manager Lisa at l.mifsud@togather.com. Alternatively please feel free to make an enquiry so that we can connect you with one of our dedicated event experts!